From Inside a Times Square Burger King Where The Soundtrack Is Being Played Backward to Recorded Yesterday, Bradley maintains an equivocal presence in his videos. Even when he’s physically there, filming himself with a hidden spy camera, he doesn’t show himself at all. In Trompe le Monde, the double device allows Bradley to pretend to search for a nonexistent self. He can seem to reveal his intimate life, yet still hold on to his secrets. By replacing himself with a double, Bradley seems to be trying to disappear, experimenting with what it would be like if his consciousness no longer existed and his body just kept on going. In the Curtis, Cobain and Jackson videos, false individuality dissolves into false celebrity. Impersonating icons into which numberless fan identities have been submerged, Brock becomes a universal stand-in, a Doppelgänger for the world.